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FPRA to Roast Mike and Rebecca Bays

Mike and Rebecca Bays are the guests of honor for the 6th Annual Roast ‘n Toast fundraiser hosted by the Nature Coast Chapter of the Florida Public Relations Association. This gala will be held the evening of Friday, April 11, 2014 at Citrus Hills Golf and Country Club.

Attendees of this year’s star-studded, hollywood themed event can expect a night of laughter and tears, rumors and hearsay, bad humor, good stories, strange comments and entertaining anecdotes. Roasters in attendance will include Roastmaster Josh Wooten along with Joe Meek,  HR and Terra Ross and Gerry Mulligan.

Additionally, a champagne toast will honor the Public Relations Professional of the Year.  All proceeds from the event enhance the public relations profession by making scholarships, training grants and accreditation rebates possible for Citrus and Hernando County public relations professionals and students.

Doors open at 6:30pm; dinner and program begin at 7pm. Tickets are $75 per person and table sponsorships are available. Tickets and sponsorships may be purchased online, or call Mathew Baillargeon at (352) 209-0772 for additional information or an invoice.

Download the event flier

Check out the sponsorship packet

Purchase Tickets Online

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Don’t Forget About Annual Conference

The hustle and bustle of the holidays sometimes distracts us from our professional development. That’s why YOU have FPRA, to help keep you connected to fellow professionals and to provide you with inspiration and continued education. As you make your vacation schedule at work, be sure to schedule some time to attend the 76th FPRA Conference in Orlando….it’s gonna be a Disney good time! #THINKFPRA http://ow.ly/rwvvp

“Measuring Social Media Results” topic of January lunch

Join us Friday January 3, 2014 to listen to CEO and Chief Idea Generator, Ken Knorr. Ken  is the founder and CEO of TH@T! Company and its brands, including THAT! Advertising Agency, SEOCompany.com (ranked #1 in the world for SEO company),   PPCManagement.com  and CallTraxPlus.com. Ken believes that his companies should offer clients the best marketing services available, period, and doesn’t accept anything less. He insists on measuring client successes, and believes that team members should be held accountable for their clients’ performance. He provides his team members with the training and tools they need to make this happen every minute of every day.

During his career, he has held the following titles:  CEO, Computer Dood, IT Manager, Director of IT, Director of Communications, and Vice President of Operations. His mission is to build great companies, provide great incomes to great people, and help his community. This mission helps insure his clients achieve their business goals. His local community honored him with the 2010 Entrepreneur of the Year award. He also comes up with really cool, really big ideas. He is certified in MCT, MCP, MCSE and Google Adwords. He lives by the mantra of ” Leadership is Action, not Position.” Ken is why THAT! Advertising Agency is filled with happy people and happy customers.


Our meeting is held at Citrus Hills Golf and Country Club, with networking starting at 11:30.   Lunch is $15 for members and $18 for non-members.  For reservations call Katie Mehl, APR at 352-344-6501.

New Speakers Bureau Forming

Hello Fellow FPRA-ers!

I have volunteered to put together a “speakers bureau” for the chapter and would like to enlist your expertise!

We are creating a list of members who will volunteer their time to speak to groups and organizations seeking public relations education. The list would be available on our website and promoted via print and social media. Groups or organizations who want to request a speaker will be directed to our website where they can click on the topic they are interested in. The topic will link to the presenter’s email address so scheduling can take place.

If you would like to be included on this list, just send me an email with your preferred topic and a brief description/outline. Keep in mind, most presentations will run between 20 and 40 minutes. You will be responsible for any presentation equipment or handouts needed.

This is a great opportunity to spread your knowledge (and promote your business at the same time).

To start off the list, I will volunteer to teach groups how to use Microsoft programs to build email, presentation, stationery, press release, etc. templates that will enhance their branding/promotional efforts.

Questions? Just call or email . Looking forward to hearing from each of you.

Amy Kingery, APR

amy.kingery@hma.com

FPRA Assists Family Resource Center

The Florida Public Relations Association (FPRA) Nature Coast Chapter volunteered their community service time again this year to the Family Resource Center in Hernando, FL. Chapter members contributed their package wrapping skills to help reduce the number of packages down from the 1,000 needed by December 20.

“We provide for approximately 1,700 children during this time of the year. We could have at least 200 more children before the Christmas Season is over,” said Channing Heater, administrative assistant at the Family Resource Center.

Case workers and people in the community make the recommendations of needy children and assist in the delivery of the wrapped packages before Christmas. The Family Resource Center started out as the Foster Family Association over 30 years ago starting in 1983, according to CEO Ginger West. The Family Resource Center collaborates with every major agency in Citrus County that works with families and children.  Individuals and groups are welcomed and encouraged to wrap presents and assist the Center in their very important mission.


The FPRA, Nature Coast Chapter meets the first Friday of the month at Citrus Hills Country Club. The professionals in the association are part of the prestigious organizations and businesses in Citrus County, everything from the local utility, county government, school board, and hospitals to name a few. They have the skill level to provide for their organizations effective business communications including dealing with the print and electronic media on a daily basis.


During chapter meetings there is time allotted for networking where discussion takes place among professionals providing industry tips and support for one another. That’s the time where those with less experience have an opportunity to gain knowledge from the more seasoned professionals about communication plans and how to make businesses more successful.


During the lunch portion of the meeting FPRA industry professionals from around Florida provide advanced quality educational programming for the membership. Subject matter can include: business communications and marketing, crisis communications, public relations ethics, emergency communications planning, or successful media communications. These kinds of education programs would cost serious dollars in this economy, and are available to the membership and visitors for the price of the luncheon.

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FPRA celebrating the holidays

In lieu of our December meeting tonight, our chapter is meeting at the Family Resource Center to assist in feeding the homeless and wrapping Christmas presents. The Family Resource Center is located at the southeast corner of Hwy. 41 and Hwy 486.  Enter by the large Santa on Parsons Pt.   Then we will proceed to The McLeod House in Inverness for some holiday mingling.

At this time of thankgiving and spreading joy we are grateful to have the opportunity to help others and strengthen our professional and personal bonds. 2013 fpra holiday social (2) (1)

Haven Hospice “Let’s Talk About Living!”

By Bert Henderson, APR

“Let’s Talk About Living,” the challenge of marketing and promoting Haven Hospice was presented by Patricia Krogh, public relation manager at Haven Hospice, Gainesville, FL, to the membership at the last Florida Public Relations Association (FPRA), Nature Coast Chapter, luncheon meeting. Pat explained the public relations (PR) challenges of Haven Hospice beginning with “Nobody wants to talk about Hospice.” She discussed how they start out with goodwill from prior Hospice experiences using testimonials from previous Hospice families that had loved ones in the Hospice facilities. “Haven focuses on living and celebrating life,” Pat said. “We consider everyday a gift.”

November is National Hospice Month. Pat said, “To promote Hospice, I try to identify stories about staff, volunteers, and supporters for my media outlets. We want to present their faces as the face of Haven Hospice in the local print and electronic media.”

Pat also covered how she has successfully increased the use of social media for Haven and the events they put on. She wanted us all to know how “Hospice keeps the conversation going by talking about living!”

The Florida Public Relations Association (FPRA), Nature Coast Chapter meets the first Friday of the month at Citrus Hills Country Club in the Garden Room. The professionals in the association are an integral part of the prestigious organizations and businesses in Citrus County; everything from the local utility, county government, school board, and hospitals to name a few. Their skill level provides effective business communications including dealing with the press on a daily basis for their organizations.


During meetings there is time allotted for networking where discussion takes place among professionals providing industry tips and support for one another. That’s the time where those with less experience have an opportunity to gain knowledge from the more seasoned professionals about communication plans and how to make businesses more successful.


During the lunch portion of the meeting FPRA industry professionals from around Florida, like Pat, provide advanced quality educational programming for the membership. Subject matter can include: business communications and marketing, crisis communications, public relations ethics, emergency communications planning, or successful media communications. These kinds of education programs would cost serious dollars in this economy, but are available to the membership and visitors for the price of the luncheon.


For more chapter information like who the future scheduled professional speakers are or to make reservations contact Chapter President Katie Mehl at kmehl@citrusmh.org.